Real Learner Case Study

Meet Marom

A B2 English learner, CTO and co-founder of a tech startup. See how the system adapts to his unique profile — without changing his learning platform.

Proficiency Level

B2 Upper-Intermediate

Professional Context

Tech Startup CTO & Co-founder

Learning Goal

Professional English Communication

Marom

B2 English Learner

Level

Interests

Focus Areas

Startups

Football

Lego

Philosophy

Pilates

Family

Signal Collection

Agnostic Signal Collection

Every learning interaction becomes a data point. Marom participates in lessons — the system collects signals without altering the existing experience.

Platform Sync

LMS activity data, course progress

Learning history mapped

Assignments

Pitch deck descriptions, business emails

Professional vocabulary usage mapped

Writing

"I think she have a lot of potential..."

Subject-verb agreement error detected

Voice

60-70 second responses on familiar topics

Strong fluency, pronunciation patterns logged

Quizzes

Grammar exercises, vocabulary tests

Countable/uncountable confusion identified

Activity

Time on tasks, retry patterns

Engagement patterns analyzed

No separate application is introduced. Learning takes place inside the institution's existing platform.

Dynamic Learner Profile

Marom's Living Profile

Not a one-time assessment, but a living pedagogical map that evolves with every interaction.

OVERALL PROFILE

proficiency0%

grammar0%

vocabulary0%

fluency0%

pronunciation0%

Continuously learning

High Priority Issues

Subject-verb agreement90% error rate

she have → she has

Comparative structures85% error rate

much more along → much more than

Countable/uncountable80% error rate

much mistakes → many mistakes

Tense selection70% error rate

I have been there yesterday → I was there yesterday

Receptive (Recognizes, doesn't produce)

Future perfectPassive voiceReported speechMixed conditionals

Tangible Value

Personalized Outputs for Marom

Same grammar structures, same exercise formats — personalized topics and context

Adaptive Use of Existing Content

Standard

Business English Article

The manager has decided to delay the project.

This year's results are better than last year's.

We received many applications for the position.

For Marom

Startup Funding News

The founder has decided to pivot the product.

Q3 revenue is higher than Q2 projections.

We received many inbound leads this month.

Green = Target grammar | Blue = His interests

Advanced Practice System

Standard

My colleague ___ finished the report.

havehas

Sales are ___ this quarter.

goodbetter

We made too ___ errors.

muchmany

For Marom

3rd person singularMarom says 'she have' — targeting this pattern

My co-founder ___ finalized the pitch deck.

comparativeStruggles with comparative forms

User retention is ___ after the update.

countable/uncountableConfuses much vs many

We burned too ___ runway.

AI-Analyzed Writing

Standard

Describe a recent achievement

Write 100-150 words

Student writes freely with no grammar focus...

For Marom

Write a monthly investor update

Must use: has achievedMust use: higher thanMust use: many users

Dear investors, our team has achieved a key milestone this month. Our MRR is 40% higher than last quarter, and we've onboarded many new enterprise clients...

Forces use of his weak grammar points in familiar context

AI Avatar & Role Play

Standard

Basic conversation practice

Hi! How are you today?

I'm fine, thanks.

What did you do yesterday?

I went to work.

For Marom

Scenario: Board meeting prep | Focus: has/have, comparatives, much/many

Good morning, Marom. I'm preparing for the board meeting. Can you walk me through how our team has handled the recent market changes?

Our team have adapted quickly to the changes...

Small correction: 'Our team has adapted' - team is singular. Now, how does our retention compare to last quarter?

Real-time grammar correction + his adapt/adopt word

Our retention is higher than last quarter by 15%.

Great use of 'higher than'! That's one of the structures you've been practicing. How many new enterprise clients have we signed?

Prompting 'many' (countable) - his weak point

Personalized Engagement

Standard

Don't forget to practice today!

You have 3 lessons waiting

Great job this week!

For Marom

💼PITCH PREP

Ready for tomorrow's investor call? Let's nail those key phrases together.

🎧NEW PODCAST

"How Y Combinator evaluates founders" — perfect for your investor prep!

Includes vocabulary: runway, traction, pivot

⚽QUICK BREAK

Champions League tonight! Learn 5 football phrases while you watch.

AI Content Creation

Generated Content for Marom

Each content type uses a different interest — stories for startups, podcasts for philosophy, games for Lego vocabulary, songs for football passion

Creating Story

Using: Startups

levelB2 Upper-Int

grammarPresent Perfect

interestStartups

Startup context matches his work. Present perfect targets his grammar gap.

Generated Result

The Pitch

The investor has reviewed hundreds of decks this year. But nothing has prepared her for this pitch. The founder has built something different — a product that has already changed how teams collaborate.

has reviewedhas preparedhas builthas already changed

Marom doesn't receive more content

He receives the right content

And this is achievable across institutions, languages, and at scale.

The intelligence layer for learning platforms

Real Learner Case Study

Meet Marom

A B2 English learner, CTO and co-founder of a tech startup. See how the system adapts to his unique profile — without changing his learning platform.

Proficiency Level

B2 Upper-Intermediate

Professional Context

Tech Startup CTO & Co-founder

Learning Goal

Professional English Communication

Marom

B2 English Learner

Level

Interests

Focus Areas

Startups

Football

Lego

Philosophy

Pilates

Family

Signal Collection

Agnostic Signal Collection

Every learning interaction becomes a data point. Marom participates in lessons — the system collects signals without altering the existing experience.

Platform Sync

LMS activity data, course progress

Learning history mapped

Assignments

Pitch deck descriptions, business emails

Professional vocabulary usage mapped

Writing

"I think she have a lot of potential..."

Subject-verb agreement error detected

Voice

60-70 second responses on familiar topics

Strong fluency, pronunciation patterns logged

Quizzes

Grammar exercises, vocabulary tests

Countable/uncountable confusion identified

Activity

Time on tasks, retry patterns

Engagement patterns analyzed

No separate application is introduced. Learning takes place inside the institution's existing platform.

Dynamic Learner Profile

Marom's Living Profile

Not a one-time assessment, but a living pedagogical map that evolves with every interaction.

OVERALL PROFILE

proficiency0%

grammar0%

vocabulary0%

fluency0%

pronunciation0%

Continuously learning

High Priority Issues

Subject-verb agreement90% error rate

she have → she has

Comparative structures85% error rate

much more along → much more than

Countable/uncountable80% error rate

much mistakes → many mistakes

Tense selection70% error rate

I have been there yesterday → I was there yesterday

Receptive (Recognizes, doesn't produce)

Future perfectPassive voiceReported speechMixed conditionals

Tangible Value

Personalized Outputs for Marom

Same grammar structures, same exercise formats — personalized topics and context

Adaptive Use of Existing Content

Standard

Business English Article

The manager has decided to delay the project.

This year's results are better than last year's.

We received many applications for the position.

For Marom

Startup Funding News

The founder has decided to pivot the product.

Q3 revenue is higher than Q2 projections.

We received many inbound leads this month.

Green = Target grammar | Blue = His interests

Advanced Practice System

Standard

My colleague ___ finished the report.

havehas

Sales are ___ this quarter.

goodbetter

We made too ___ errors.

muchmany

For Marom

3rd person singularMarom says 'she have' — targeting this pattern

My co-founder ___ finalized the pitch deck.

comparativeStruggles with comparative forms

User retention is ___ after the update.

countable/uncountableConfuses much vs many

We burned too ___ runway.

AI-Analyzed Writing

Standard

Describe a recent achievement

Write 100-150 words

Student writes freely with no grammar focus...

For Marom

Write a monthly investor update

Must use: has achievedMust use: higher thanMust use: many users

Dear investors, our team has achieved a key milestone this month. Our MRR is 40% higher than last quarter, and we've onboarded many new enterprise clients...

Forces use of his weak grammar points in familiar context

AI Avatar & Role Play

Standard

Basic conversation practice

Hi! How are you today?

I'm fine, thanks.

What did you do yesterday?

I went to work.

For Marom

Scenario: Board meeting prep | Focus: has/have, comparatives, much/many

Good morning, Marom. I'm preparing for the board meeting. Can you walk me through how our team has handled the recent market changes?

Our team have adapted quickly to the changes...

Small correction: 'Our team has adapted' - team is singular. Now, how does our retention compare to last quarter?

Real-time grammar correction + his adapt/adopt word

Our retention is higher than last quarter by 15%.

Great use of 'higher than'! That's one of the structures you've been practicing. How many new enterprise clients have we signed?

Prompting 'many' (countable) - his weak point

Personalized Engagement

Standard

Don't forget to practice today!

You have 3 lessons waiting

Great job this week!

For Marom

💼PITCH PREP

Ready for tomorrow's investor call? Let's nail those key phrases together.

🎧NEW PODCAST

"How Y Combinator evaluates founders" — perfect for your investor prep!

Includes vocabulary: runway, traction, pivot

⚽QUICK BREAK

Champions League tonight! Learn 5 football phrases while you watch.

AI Content Creation

Generated Content for Marom

Each content type uses a different interest — stories for startups, podcasts for philosophy, games for Lego vocabulary, songs for football passion

Creating Story

Using: Startups

levelB2 Upper-Int

grammarPresent Perfect

interestStartups

Startup context matches his work. Present perfect targets his grammar gap.

Generated Result

The Pitch

has reviewedhas preparedhas builthas already changed

Marom doesn't receive more content

He receives the right content

And this is achievable across institutions, languages, and at scale.

The intelligence layer for learning platforms